Plan a single 2 to 12 week campaign in 5 minutes. Set your monthly investment, see which Performance Tier that lands you in, the channels and creative cadence you get at that level, and projected qualified buyer enquiries across the campaign term. Indicative figures only - based on historical baselines and not a forecast or commitment. Platforms adjust delivery in real time. For a 6 to 12 month strategic view, use the Macro Development Planner instead.
← Back to planner hub ← Back to handbook homeOptional. These fields give the plan a name and help you brief your team. They do not affect any calculations.
Set the working monthly media budget for your campaign. The shaded band shows the level of qualified buyer enquiry a campaign of that size typically generates with us. Performance Tier is determined by monthly media budget (below or above $15,000/month) and number of channels.
Your Performance Tier
Apartment
A one-off New Advertiser setup fee applies to first engagements - see below.
Projected qualified buyer enquiries
about 20 - 35 over 6 weeks
lead quality ~65% at this levelThis level includes:
New Advertiser setup fee (one-off, first engagements)
Charged in arrears 1-3 business days after setup-build completion. Optionally amortised over 12 months with a 6-month minimum engagement term. All amounts ex-GST.
Indicative totals for the campaign term. Management fee and media spend are monthly; the term converts weeks to months (divide by 4.33). Setup fee is one-off and shown separately.
Campaign cost summary
Indicative only. Months are calculated as weeks divided by 4.33. Management fee is billed monthly in arrears; media spend is paid monthly to platforms. GST is additional on all amounts. Setup fee applies to first engagements only and may be excluded for returning advertisers.
Final Campaign Plan Agreement is generated by Brandform from the captured scope; binding on electronic acceptance.